On this subject, I’m totally clueless.
There I said it. They say the first step to recovery is admitting you have a problem. Well, I don’t know about you, but this is a problem for me.
I’ve never been good at the sell!
One thing I’ve learned through this process. Targeting an audience begins with the title of your book. This is something I didn’t realize until now.
I’ve now discovered the audience for my upcoming book is preschoolers. That means my target audience is their parents or grandparents. Right? Because preschoolers can’t order books on Amazon at least not without a little help.
So, what’s next? I can’t lurk in the parking lot at Tiny Tot’s Preschool as parents drop off their kids. That might get me a lot of publicity but not exactly the type I need.
Step 1- my target audience:
- Moms, Dads, and Grandparents
- Little girls with big imaginations
- Ages 1-5
Step 2 – where they hang out:
- Online publications
- Local Libary
Now what?
Y’all have any suggestions?
Talk to me, the lights on and comments are now open.
Keep reading great links at the bottom of the page!
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Do You Waste Time Marketing Your Book To The Wrong Readers? by
5 Tips on How to Identify Your Target Audience by
How To Target an Audience (And Avoid Book Launch Flop) by
Jean's Writing 
Thanks Jean for your report.
I found it very informative.
Andrea
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Glad you enjoyed it.
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Sorry, I don’t have any hugely bright ideas I’m afraid. But I wonder whether you’ve looked at Pinterest group boards – they seem an interesting way to promote. I’m just starting to look into this myself, this link might be useful. http://www.jeffbullas.com/2013/03/04/how-to-use-pinterests-group-boards-to-get-more-exposure-for-your-business/
Good luck.
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I’ve been hearing a lot of buzz lately about Pinterest. I’ll give it a look. Thanks!
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Along the same kinds of lines as Sheila, why not approach your local schools. The librarian might be thrilled to have an author, especially a local one, come read to the kids.
Good luck.
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Sigh, might be easier if I were more of an extrovert.
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Maybe reading to kids would be easier. They usually love storytime. Plus you could mostly look at the book, versus the people in the room 🙂
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Good point. LOL
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Marketing – eek – How about Pediatric Clinic waiting rooms, donate a book or two – you would definitely have a captive audience. I can’t think of anything else right now.
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I’ve thought about donating a few, at least they wouldn’t be gathering dust in my closet.
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Thanks for opening up this topic. I will be following the comments!
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Maybe we both will figure out something that will help.
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Notify your local library and ask to do one of their storytime readings. Here they are packed with children that age and they come with parents or grandparents. Repeat at every branch within a given geographic area. Bookstores also have storytimes, so check those out. Good luck, sis. @sheilamgood at Cow Pasture Chronicles
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LOL you crack me up. XO
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Why? Those were good suggestions.
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Of course they are, for an extrovert with lots of time and energy. Did I describe me? I get tired just thinking about it. But I probably will try a couple of the local libraries near by.
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