The shopping frenzy has started.
If you’re like me, you’ve burned up Google and Amazon, searching for just the right gifts.
Late last night I was doing just that as I hunted for just the right gift. After a lot of junk popped up, unrelated to the item I wanted, a question began to germinate in my brain.
What pops up when someone Googles a subject I’ve blogged about? Or me, or my books?
If someone wants to know about ISBNs, will they find my blog?
Every writer hopes their books will appear on the first page of Amazon, and every blogger wants their blog to appear on the first page of Google search.
So how do we accomplish this?
These little devils are more important than I ever realized. But don’t let the thought of the dreaded SEO scare you. Think of it more as waving at the internet shouting, “look, I’m over here.”
Picking the right keyword or tag for each blog and your book determines how quickly someone can find them.
After a lot of reading and research here’s what I’ve figured out.
- Keywords and tags are the same things.
- But categories are not the same as tags or keywords.
- Tag your title. (If you’re writing about book reviews, make sure to use the keywords “book reviews.”
- It’s important to research keywords. This doesn’t take a lot of work, simply use Google to see which words are busy or if your blog is popping. Or go to SEO Book Keyword Research Tool for more help.
- Compound and plural words research different from simple and singular words. Such as, key word vs. keyword or keywords.
Now go Google yourself, your blog, and your keywords.
What did you find?
Are you set? Can people locate you easily?
Leave a comment or click the “write me” tab or look for me on Twitter @jeancogdell, Facebook at jean.cogdell and Amazon.com, stop by and say hey! The lights are on, and I’m waiting.
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Keyword Research 101: How to Choose The Best Tags & Keywords For Your Blog Posts – And Why This Matters